I was wrong. Loopt really is trying!
Submitted by brian s hall on 31 August, 2010 - 23:18
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Last week, I wrote about Foursquare, it's potential for growth and why I thought it was the best of the popular location-based services (LBS) out there, spoke highly of its usability and depth. As for Loopt, god-awful:
Loopt, for example, I don't think they're even trying. It is needlessly difficult to figure out.
Turns out, they're at least trying. They've just announced the hiring of a new CEO:
Loopt, an early leader in location-based social services, just announced that mobile industry veteran Steve Boom is joining the company as its first president. Boom will lead the Mountain View, Calif. startup with cofounder Sam Altman (pictured right), who continues to serve as chief executive. Check-in services like Gowalla and especially Foursquare have stolen some of Loopt’s early buzz, and the location market is getting even more competitive
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Loopt on fire?
Submitted by brian s hall on 2 September, 2010 - 13:03.ARticle today in TechCrunch. The big Loopt-Virgin promotion supposedly went quite well and Loopt lays claim to more 'users' than Foursquare. (I once had the Loopt app but no longer use it. Am I a user?)
Meh.
http://techcrunch.com/2010/09/02/virgin-america-rides-loopt-taco-truck-s...
I still contend Loopt is far more difficult to use and has benefitted from being out there -- and being promoted by carriers -- earlier than other location-based services. However, Foursquare, for example, is far easier to use and is quickly building out its business directory and *usability*.