Netflix/Roku ($NFL)

UPDATE:22 April 2010. I added one point to the Netflix rankings, adding an additional star in the ECOSYSTEM category. This moves Netflix from a total of 26 points to 27. Based on my proprietary algorithm, that means assured success.

$NFLX netflix

 

Roku

I'm surprised everyone doesn't get Netflix. Plenty of popular content, reasonably priced, a slick (mostly late 20th century) recommendation engine and simplicity.

Vital in the new world is a thriving ecosystem and I must say, I almost hear only glowing positives about Netflix from users. Plus, their cheap plug-in Roku box makes it simple (for non-grandparent types) to instantly download that dvd to watch.

I put Netflix (including the Roku device) to the test with my Great Leveling algorithm. Will they re-make film distribution over the long-term? Can they survive once we all got the big pipes and get all our video from YouTube? Let's see the numbers...

[Full rankings here: http://brianshall.com/products/9]

Rating
Free: 
**
Mobile: 
***
Social: 
***
Real-time: 
***
Hyper-local: 
*
Monetize: 
****
Values: 
***
Ecosystem: 
****
Adaptability: 
****
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